MEASURE ADAPTATION IN SOCIAL SCIENCES: Development of a Self-Report Job Performance Scale for Credit Marketers in Turkey as a Case Example

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Measure Adaptation in Social Sciences71-94.pdf

Date

1990

Author

ÇAĞLI, Uğur

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The paper conceptualizes adapting established measures for uses in different contexts as a multi-facet generalizability study. Steps necessary to be taken in such adaptation work are outlined and described. As a case example, a self-report job performance measure originally developed and validated by Behrman and Perreault (1982) for use in traditional industrial sales jobs in the U.S. is adapted for bank credit marketing personnel in Turkey.

URI

https://hdl.handle.net/11511/111003

Journal

ODTÜ Gelişme Dergisi

Collections

Department of Business Administration, Article

Citation Formats

U. ÇAĞLI, “MEASURE ADAPTATION IN SOCIAL SCIENCES: Development of a Self-Report Job Performance Scale for Credit Marketers in Turkey as a Case Example,” ODTÜ Gelişme Dergisi, vol. 17, no. 3-4, pp. 71–94, 1990, Accessed: 00, 2024. [Online]. Available: https://hdl.handle.net/11511/111003.