DAVRANIŞSAL İKTİSAT VE DÜRTME: SAĞLIK POLİTİKALARI ÖZELİNDE BİR İNCELEME

Date

2020-9-30

Author

SERİM, Havva
Küçükşenel, Serkan

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This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

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This study shows that basic behavioral economics nudging methods can be used to develop healthy lifestyle behaviors. For this purpose, first, behavioral economics studies revealing that people are often subject to bounded rationality, bounded self-control or bounded self-interest are examined. Second, the effects of these biases on health behavior are identified. Finally, we show that nudging methods such as educational intervention and persuasion, restructuring the environment and creating commitment mechanisms can be used in the prevention of obesity disease.

Subject Keywords

davranışsal iktisat, Dürtme, Sağlık politikaları, Behavioral economics, Nudges, Health care

URI

https://dergipark.org.tr/tr/pub/huniibf/issue/56949/658117
https://hdl.handle.net/11511/114644

Collections

Department of Economics, Article