A Collaborative Mass Customization Design Project on Electronic Consumer Goods

Date

2012-12-01

Author

Sel, Sultan Kaygin
Pedgley, Owaın Francıs

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This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

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Mass customization in the electronic consumer goods industry can benefit from the vision of industrial designers to show what is achievable. To research these issues, a mass customization project was carried out with 36 undergraduate industrial design students working in collaboration with Vestel Electronics Company (one of the leading electronic consumer goods manufacturers in the world). Students were required to generate innovative product proposals for four product groups currently within Vestel's design and manufacturing portfolio. The research findings are summarized with key principles for mass customization of electronic consumer goods and identification of problems and opportunities.

URI

https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=84872903009&origin=inward
https://hdl.handle.net/11511/92540

Journal

International Journal of Industrial Engineering and Management

Collections

Department of Industrial Design, Article

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Citation Formats

S. K. Sel and O. F. Pedgley, “A Collaborative Mass Customization Design Project on Electronic Consumer Goods,” International Journal of Industrial Engineering and Management, vol. 3, no. 4, pp. 215–221, 2012, Accessed: 00, 2021. [Online]. Available: https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=84872903009&origin=inward.