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Attitudinal Mechanisms in ‘Dual Identity’ Online Brand Communities: An Empirical Investigation", 33rd EBES Conference, 2020, Madrid
Date
2020-07-20
Author
Özkan Yıldırım, Sevgi
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https://hdl.handle.net/11511/93630
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33rd EBES Conference
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S. Özkan Yıldırım, “Attitudinal Mechanisms in ‘Dual Identity’ Online Brand Communities: An Empirical Investigation”, 33rd EBES Conference, 2020, Madrid,” presented at the 33rd EBES Conference, Madrid, İspanya, 2020, Accessed: 00, 2021. [Online]. Available: https://hdl.handle.net/11511/93630.