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Political Discourse Strategies Used in Twitter during Gezi Park Protests: A Comparison of Two Rival Political Parties in Turkey

Yavuz, Nilay
Subay, Ozlem Ozdesim
Along with the growing use of twitter as a tool of political interaction, recently, there has also been an attention in the academia to understand and explain how and why politicians use twitter, and what its impact on the political outcomes are. On the other hand, there has been little analysis about the content of the tweets that politicians from different parties posted during major political events. Accordingly, this study aims to investigate the discourse strategies that the top-level politicians of the party in power and of the main opposition party in Turkey used in their tweets during Gezi Park events in the summer of 2013. Findings from a hand-coded content analysis based on Van Dijk's framework (2006) indicate that while the most frequently used strategy was actor descriptions and categorization for both parties' politicians, burden strategy and lexicalization / metaphor strategy were used significantly more by the main opposition party politicians compared to the politicians of the party in power.