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An examination of possible contributions of new media terms and concepts to the field of product design

Akın, Ahmet Atıf
New media offer new ways for communication and production. This study aims to explore possible outcomes of the review of the new media literature for a contribution to the field of product design. Examining new media in a descriptive manner, the study presents its basic principles and characteristics. Relevant parts of new media and product design literature are reviewed in order to locate possible connections and/or exchanges between major concepts used in these fields. The two focal points of the study are the transformations that have taken place in (1) userproduct communication and (2) design and production media, resulting from the emergence of new media technologies.