The impact of modern retailing on the prices of fast moving consumer goods: evidence from Turkey

Pamuk, Haki
In Turkey, the retailing sector is in a modernization process with the increase in the market share of supermarkets since 1990s. This process has important implications on general economy with changing consumption characteristics. This thesis analyzes the impact of increasing market share of supermarkets on the prices of fast moving consumer goods in traditional retailers. By means of a household panel, a panel data econometric approach is used for assessing the impacts of different supermarket formats between 2002 and 2006 in 12 sectors. The results indicates that increasing market share supermarkets decreases the price levels observed in traditional retailers in some of the sectors and these impacts vary according to supermarket formats and sectors