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Neural Correlates of Computational Fluency Training with a Mobile Game An Optical Brain Imaging Study 3
Date
2016-04-08
Author
Çakır, Murat Perit
Çakır, Nur
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Neural Correlates of Computational Fluency Training with a Mobile Game An Optical Brain Imaging Study
Çakır, Murat Perit; Çakır, Nur (2016-04-08)
Neural correlates of purchasing behavior in the prefrontal cortex an optical brain imaging study
Çakır, Murat Perit; Çakar, Tuna (null; 2015-07-23)
Existing neuroimaging studies in decision making predominantly employ the fMRI method. Despite its superior spatial resolution, fMRI is an expensive and impractical neuroimaging technology for purchasing behavior studies in the field. This study aims to explore the role of prefrontal cortex during purchasing behavior by utilizing functional near-infrared (fNIR) spectroscopy; a low-cost, non-invasive and portable optical brain imaging methodology. The findings suggest that fNIRS can be effectively used for d...
Neural Correlates of Purchasing Decisions in an Ecologically Plausible Shopping Scenario with Mobile fNIR Technology
Çakır, Murat Perit; Girisken, Yener; Demircioglu, Ari K. (2016-07-22)
In this paper we present our preliminary findings for the neural correlates of purchasing decisions made in a computerized setting as well as in an ecologically plausible supermarket environment. Participants who were randomly recruited from a database of typical customers maintained by a marketing consultancy company were given a specific budget and asked to make purchasing decisions for basic grocery items in two separate conditions. In the first condition, participants made their decisions in a computeri...
Neural correlates of metacontrast masking across different contrast polarities
Aydın, Alaz; Kafaligonul, Hulusi (2021-03-01)
Metacontrast masking is a powerful illusion to investigate the dynamics of perceptual processing and to control conscious visual perception. However, the neural mechanisms underlying this fundamental investigative tool are still debated. In the present study, we examined metacontrast masking across different contrast polarities by employing a contour discrimination task combined with EEG (Electroencephalography). When the target and mask had the same contrast polarity, a typical U-shaped metacontrast functi...
Neural correlates of purchasing decisions in a supermarket setting with mobile fNIR and glass eye-tracker technologies
Girişken, Yener; Çakar, Tuna; Çakır, Murat Perit; Demircioğlu, Ari (2017-05-08)
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M. P. Çakır and N. Çakır, “Neural Correlates of Computational Fluency Training with a Mobile Game An Optical Brain Imaging Study 3,” 2016, Accessed: 00, 2021. [Online]. Available: https://hdl.handle.net/11511/86510.