A Study on quality assessment on mobile B2C applications

Yıldız, Ekrem
This study aims to provide mechanisms to analyze the quality of the Business to Customer (B2C) mobile software products based on mobile-specific characteristics and quality factors, and sub-factors based on ISO 25010 product quality model which would help mobile software developers, designers and testers to develop more effective mobile applications. We aim to help development of more qualified and effective mobile applications from not only developers’ perspective but also endusers’ perspective. For this purpose, a mixed research method was used to obtain valid and reliable results. Mixed research method consists of the application of questionnaire with 34 software developers, 34 mobile developers, 24 IT experts, and 23 end users who have experienced with B2C mobile applications, and semistructured interviews with 3 mobile developers, 2 software developers, 3 IT experts, and 2 end users.
Citation Formats
E. Yıldız, “A Study on quality assessment on mobile B2C applications,” M.S. - Master of Science, Middle East Technical University, 2014.