Differentiation of dual motivational system in deviance regulation theory by achievement goal orientations

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Date

2018

Author

Özuzun, Yıldız Burcu

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The first aim of this study is to test whether Deviance Regulation Theory (DRT) principles work for behavioral intention (BI) and willingness (BW) of having a high cumulative grand point average (CGPA) of students. The second aim was to observe whether the effectiveness of negative framing is higher than positive framing for encouraging a behavior. Results revealed that DRT principles work significantly when identification and importance were controlled. While the negative framing effects did not give significant results, there were tendencies in parallel with the hypothesis. The third aim was to test whether multiple goal orientation yields to higher BI and BW for having a high CGPA than mastery or performance goal orientation. Results revealed no significant effect of multiple goal adoption on BI and BW, although importance was significant. For BW, there were tendencies in parallel with the hypothesis. The fourth aim was to investigate whether the dual motivational system differentiates based on students’ Achievement Goal Orientations (AGO). Results gave insignificant effects except the effect of importance in all analyses. Also, there were tendencies in parallel with the hypothesis that mastery goal-oriented students’ BI and BW is higher than performance goal-oriented students when the norm is a desired but not required behavior and framing is positive. However, there were unexpected tendencies related to the hypothesis that performance goal-oriented students’ BI and BW is higher than mastery goal-oriented when the norm is a desired and required behavior and framing is negative.

Subject Keywords

Self-perception., Reference groups., Identification (Psychology)., Achievement motivation., Psychology M.S. thesis

URI

http://etd.lib.metu.edu.tr/upload/12622485/index.pdf
https://hdl.handle.net/11511/27458

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Graduate School of Social Sciences, Thesis

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Citation Formats

Y. B. Özuzun, “Differentiation of dual motivational system in deviance regulation theory by achievement goal orientations,” M.S. - Master of Science, Middle East Technical University, 2018.