Fictionation idea generation tool for product design education utilizing what-if scenarios of design fiction: a mixed method study

Bayırlı, Ümit
Design process is an iterative activity that embodies research and planning, idea generation, evaluation and refinement, and finalization phases. Among these, idea generation is evaluated as having the highest impact on the quality of the final design solution since it is the phase that requires the generation of many (quantity), various (variety) and novel (novelty) ideas that will be further developed and resulted as the final product in the following phases of the design process. For the purpose of guiding and supporting designers in the design process and especially idea generation, various design methods and tools have been developed. However, these methods and tools are being criticized for 1) being ineffective in enhancing quantity, variety and novelty of the generated ideas, 2) not being experimentally tested by the researchers and 3) not being supported with illogical thinking, which is one of the essences of creative thinking.This thesis aims to identify the needs of the idea generation process and offer a strategy for design students in order to foster the outcomes of the idea generation process. For this purpose, a mixed method research was conducted. The needs of the idea generation process were identified through observation and peer debriefing, a design tool (Fictionation) that integrates design fiction into idea generation was created and further developed through a pilot study, and workshops that adopt a quasi-experimental research model was conducted. The findings were evaluated by using the assessment technique that was developed within this thesis and interviews. The results have shown that the Fictionation tool is promising in terms of fostering the outcomes of the idea generation process by increasing quantity, variety and novelty of the generated ideas and achieving an efficient learning and teaching environment within design education


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Citation Formats
Ü. Bayırlı, “Fictionation idea generation tool for product design education utilizing what-if scenarios of design fiction: a mixed method study,” Ph.D. - Doctoral Program, Middle East Technical University, 2020.