Cılızoğlu, Mediha Dilara
In contemporary times, the concepts of surveillance, health, and technology are intertwined, and they contribute to the emergence of a new phenomenon called “online dieting”. The online dieting phenomenon is an important indicator of how these concepts coexist and therefore should be studied together. My research question is “How does surveillance work in the processes of online dieting and especially in the relationship between the online dietician and the counselee?” I am interested in locating the concept of surveillance in online dieting. To do so, I first ask “How does online dieting work?”, “What is the role of surveillance in online dieting?”, and “How do surveillance mechanisms work in the context of dietician/counselee relationship?” The theoretical background of this research was shaped by the concept of “prosthetic surveillance” (Rich & Miah, 2008). Besides this concept, Rich and Miah’s (2008) study on the medicalized cyberspace and the virtual governance of health is important in terms of contextualizing online dieting. To answer my research questions, two methods are used in this study. The major method of this study is semi-structured in- depth interviews with five online dieticians and three counselees of each dietician. As a supplementary method, I did some qualitative analysis using MAXQDA on the Instagram posts I collected from three popular online dieticians to better understand what online dieting is.


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Citation Formats
M. D. Cılızoğlu, “BODILY SURVEILLANCE IN MEDICALIZED CYBERSPACE: CASE OF ONLINE-DIETING,” M.S. - Master of Science, Middle East Technical University, 2022.