Department of Business Administration, Thesis

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Thesis (360)

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Author
Pirali, Jülide (2)
Özarslan, Ali (2)
ABBASZADE, AYTAJ (1)
Acar, Oğuzkan (1)
Acaroğlu, Kerem Efe (1)

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Business administration. (14)
Organizational behavior. (12)
Stock exchanges. (12)
Social Sciences and Humanities (8)
Capital market. (7)

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1980 - 1989 (53)
1990 - 1999 (135)
2000 - 2009 (42)
2010 - 2019 (106)
2020 - 2021 (13)

Item Type
Master Thesis (342)
Ph.D. Thesis (18)

Recent Submissions

Influence of CSR perceptions on OCB: The mediating role of trustworthiness Bezci, Mehmet Serhan; Aşcıgil, Semra Feriha; Department of Business Administration (2021-12) Corporate social responsibility (CSR) and organizational citizenship behavior (OCB) have been an important aspect of business for both commercial and public organizations since the pace of globalization is constantly incre...
Information theoretic measure based interactive approaches to multi-criteria sorting problems Özarslan, Ali; Karakaya, Gülşah; Department of Business Administration (2021-9) In this thesis, we develop interactive approaches for sorting alternatives evaluated on multiple criteria. We assume that the preferences of the decision maker are consistent with an additive preference function in general...
CURRENT STATUS AND THE FUTURE PROJECTIONS OF THE TURKISH PELLET FUEL INDUSTRY: A SURVEY STUDY Karaca, Neşet Kutay; Özdemir, Özlem; Department of Business Administration (2021-7-30) As of 2019, Turkey has 22 million 740 thousand hectares forest assets nationwide and ranks at 31st worldwide; which positions Turkey as a potential large volume pellet fuel producer. Turkey has the potential to become a mo...
EXPLORING CONSUMER VALUE TYPES IN THE CONTEXT OF TURKISH INSTAGRAM FASHION INFLUENCERS Çavdar, Deniz; Karababa, Eminegül; Department of Business Administration (2021-7-29) This study aims to define the types of values attained through Instagram and attained through the interactions of Turkish young adult women with the Turkish fashion influencers whom they are following on Instagram. An expl...
UNDERSTANDING HOW WOMEN DEFINE AND CREATE THEIR PERSONAL SARTORIAL STYLE USING THE AESTHETIC, MATERIAL, ECONOMIC AND SYMBOLIC ATTRIBUTES OF CLOTHING Alpaslan, Münevver; Karababa, Eminegül; Department of Business Administration (2021-7-27) The main objective of this research is to define what personal sartorial style is and explain in detail how professional women who are aged between 25 and 55 create their style, in emic level. My attitude in this study has...
THE ROLE OF REPETITION (FREQUENCY OF EXPOSURE) IN ADVERTISING. HOW DOES IT INFLUENCE CONSUMER RESPONSES? WHAT KIND OF FACTORS MODERATE THE EFFECTS OF REPETITION? ABBASZADE, AYTAJ; Karababa, Eminegül; YILMAZ, CENGİZ; Department of Business Administration (2021-5-10) Marketing is part of the areas of study that associates with daily lives, and with the increased use of social media, it stands out more than other subjects. On the other hand, advertising is used by the business organiza...
ESSAYS ON CAPITAL STRUCTURE IN TURKEY Kalkan, Sarp; Oran, Adil; Department of Business Administration (2021-4-29) This dissertation attempts to find answers to three research questions related to Turkish firms’ capital structure. Employing a relatively more comprehensive data set, possible factors that characterize capital structures ...
Social marketing of post-pandemic teleworking to improve the well-being of white-collar workers in İstanbul Erdoğdu, Ayşe İrem; Watson, Forrest; Department of Business Administration (2021-2-26) Compulsory commuting to work brings along many problems at the individual, societal and environmental levels, which have been well-documented in many studies. However, with the pandemic, more employees than ever before in ...
Comparison of high cultural capital and low cultural capital pictorial household artwork consumers in the upper middle class in Ankara Demircioğlu, Deniz; Karababa, Eminegül; Department of Business Administration (2020-10-11) The purpose of this research is to understand the differences of the meanings inferred through pictorial household artwork consumption between high cultural capital and low cultural capital consumers in the upper middle ...
An Examination of the effect of YFYI: Turkey’s first entrepreneurship competition Bediz Sinan, Beliz; Oran, Adil; Department of Business Administration (2020) The aim of this study is to investigate and examine the effect of Yeni Fikirler Yeni İşler (YFYI) Entrepreneurship Program on entrepreneurship. The study has two main aims: a. Understanding and documenting the effect that ...
Empirical investigation of the relationship between investors’ average holding periods and price informativeness Çetin, Müge; Güner, Zehra Nuray; Department of Business Administration (2020) Short-term trading is alleged to breed informational inefficiency and lead to excess volatility in stock markets. On the other hand, it is observed that investors’ average holding periods are declining steadily a...
Problems faced by young entrepreneurs benefiting from KOSGEB state support Akyol, Muhammed Veli; Oran, Adil; Department of Business Administration (2020) This Master’s thesis aims to determine the problems faced by young entrepreneurs benefiting from state support in Turkey. It describes and examines the results of a survey completed by more 1,000 young entrepreneurs benefi...
An obsolescence management framework for a defense industry company Saygın, Nilüfer; Onay, Lamia Zeynep; Department of Business Administration (2020) This thesis presents an analysis of the processes related to the obsolescence management of electronic components in a large scale defense industry company. These proceses are: Project Management, Research and Development,...
New family identity formation process of middle-class families in Turkey in the context of modernization and urbanization Öz Arı, Sinem; Karababa, Eminegül; Department of Business Administration (2019) The purpose of this study is to examine new family identity formation process by using a framework of identity interplay in consumption practices through wedding rituals and consumption. It is also aimed to observe how thi...
Co-creation of value in a social enterprise of amateur runners in Turkey: charity run with adim adim Biroğlu, Merve; Karababa, Eminegül; Department of Business Administration (2019) ADIM ADIM is an organization which aims to raise funds for the civil society organizations in Turkey and to increase the awareness of these institutions in society with charity running activity which was conducted for the ...
The Impact of strategic purchasing practices on firm performance: an analysis in hospitality sector Aksoy, Oğuz.; Akın Ateş, Melek.; Department of Business Administration (2019) Increasingly, firms realize that rather than just being a tactical function focused on day-to-day operations, purchasing function also helps firms to generate competitive advantage by adopting more strategic purchasing pra...
The effect of positive customer experiences created by experiential marketing tools and messages on customer loyalty Herdem, Oğuzhan; Yılmaz, Cengiz; Department of Business Administration (2019) The economy has evolved from commodity to experience economy eventually in its historical adventure. This evolution process happened synchronically with the developments in technology, production process, and the tools of ...
Modeling and testing consumers’ overall trust in e-commerce based on trust production antecedents Emek, Fikri Uğu; Watson, Forrest D.; Department of Business Administration (2019) E-commerce is a platform that grows in parallel with the widespread use of internet among consumers and offers various benefits to internet users. Literature suggests that trust is in many cases the key aspect to determine...
The Effect of digitalization on supply chain complexity of the music industry: an empirical study for Turkey Türk, Deniz; Akın Ateş, Melek.; Department of Business Administration (2019) The business of music is one of the most creative, innovative, and profitable businesses in the world in general, with a value more than 18 billion USD in total. In today’s global world, the music industry is in an era whe...
Exploring the effects of time limit and discount size on sales promotion effectiveness: the roles of brand equity and perceived luxuriousness Güngör, Eda Ceren; Yılmaz, Cengiz; Department of Business Administration (2019) The aim of this thesis is to explore the effects of time constraint and discount size on the effectiveness of sales promotions and to discuss the role of perceived brand equity and perceived luxuriousness on those effects....

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