Department of Business Administration, Thesis

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Thesis (359)

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Author
Pirali, Jülide (2)
ABBASZADE, AYTAJ (1)
Acar, Oğuzkan (1)
Acaroğlu, Kerem Efe (1)
Ahmad, Wakaar (1)

Subject
Business administration. (14)
Organizational behavior. (12)
Stock exchanges. (12)
Capital market. (7)
Decision making. (7)

Date Issued
1980 - 1989 (53)
1990 - 1999 (135)
2000 - 2009 (43)
2010 - 2019 (106)
2020 - 2021 (11)

Recent Submissions

CURRENT STATUS AND THE FUTURE PROJECTIONS OF THE TURKISH PELLET FUEL INDUSTRY: A SURVEY STUDY
Karaca, Neşet Kutay; Özdemir, Özlem; Department of Business Administration (2021-7-30)
As of 2019, Turkey has 22 million 740 thousand hectares forest assets nationwide and ranks at 31st worldwide; which positions Turkey as a potential large volume pellet fuel producer. Turkey has the potential to become a mo...
EXPLORING CONSUMER VALUE TYPES IN THE CONTEXT OF TURKISH INSTAGRAM FASHION INFLUENCERS
Çavdar, Deniz; Karababa, Eminegül; Department of Business Administration (2021-7-29)
This study aims to define the types of values attained through Instagram and attained through the interactions of Turkish young adult women with the Turkish fashion influencers whom they are following on Instagram. An expl...
UNDERSTANDING HOW WOMEN DEFINE AND CREATE THEIR PERSONAL SARTORIAL STYLE USING THE AESTHETIC, MATERIAL, ECONOMIC AND SYMBOLIC ATTRIBUTES OF CLOTHING
Alpaslan, Münevver; Karababa, Eminegül; Department of Business Administration (2021-7-27)
The main objective of this research is to define what personal sartorial style is and explain in detail how professional women who are aged between 25 and 55 create their style, in emic level. My attitude in this study has...
THE ROLE OF REPETITION (FREQUENCY OF EXPOSURE) IN ADVERTISING. HOW DOES IT INFLUENCE CONSUMER RESPONSES? WHAT KIND OF FACTORS MODERATE THE EFFECTS OF REPETITION?
ABBASZADE, AYTAJ; Karababa, Eminegül; YILMAZ, CENGİZ; Department of Business Administration (2021-5-10)
Marketing is part of the areas of study that associates with daily lives, and with the increased use of social media, it stands out more than other subjects. On the other hand, advertising is used by the business organiza...
ESSAYS ON CAPITAL STRUCTURE IN TURKEY
Kalkan, Sarp; Oran, Adil; Department of Business Administration (2021-4-29)
This dissertation attempts to find answers to three research questions related to Turkish firms’ capital structure. Employing a relatively more comprehensive data set, possible factors that characterize capital structures ...
Social marketing of post-pandemic teleworking to improve the well-being of white-collar workers in İstanbul
Erdoğdu, Ayşe İrem; Watson, Forrest; Department of Business Administration (2021-2-26)
Compulsory commuting to work brings along many problems at the individual, societal and environmental levels, which have been well-documented in many studies. However, with the pandemic, more employees than ever before in ...
Comparison of high cultural capital and low cultural capital pictorial household artwork consumers in the upper middle class in Ankara
Demircioğlu, Deniz; Karababa, Eminegül; Department of Business Administration (2020-10-11)
The purpose of this research is to understand the differences of the meanings inferred through pictorial household artwork consumption between high cultural capital and low cultural capital consumers in the upper middle ...
An Examination of the effect of YFYI: Turkey’s first entrepreneurship competition
Bediz Sinan, Beliz; Oran, Adil; Department of Business Administration (2020)
The aim of this study is to investigate and examine the effect of Yeni Fikirler Yeni İşler (YFYI) Entrepreneurship Program on entrepreneurship. The study has two main aims: a. Understanding and documenting the effect that ...
Problems faced by young entrepreneurs benefiting from KOSGEB state support
Akyol, Muhammed Veli; Oran, Adil; Department of Business Administration (2020)
This Master’s thesis aims to determine the problems faced by young entrepreneurs benefiting from state support in Turkey. It describes and examines the results of a survey completed by more 1,000 young entrepreneurs benefi...
Empirical investigation of the relationship between investors’ average holding periods and price informativeness
Çetin, Müge; Güner, Zehra Nuray; Department of Business Administration (2020)
Short-term trading is alleged to breed informational inefficiency and lead to excess volatility in stock markets. On the other hand, it is observed that investors’ average holding periods are declining steadily a...
An obsolescence management framework for a defense industry company
Saygın, Nilüfer; Onay, Lamia Zeynep; Department of Business Administration (2020)
This thesis presents an analysis of the processes related to the obsolescence management of electronic components in a large scale defense industry company. These proceses are: Project Management, Research and Development,...
The Determinants of Fintech emergence: a cross country study
Koçer, Meriç Yıldız.; Danışoğlu, Seza; Department of Business Administration (2019)
The emergence of Financial Technology (Fintech) entrepreneurship differs across countries over the years. This thesis explores the determinants of Fintech entrepreneurship that emerged in the last decade. To illustrate the...
The Impact of strategic purchasing practices on firm performance: an analysis in hospitality sector
Aksoy, Oğuz.; Akın Ateş, Melek.; Department of Business Administration (2019)
Increasingly, firms realize that rather than just being a tactical function focused on day-to-day operations, purchasing function also helps firms to generate competitive advantage by adopting more strategic purchasing pra...
Relationship between oil prices, exchange rates, stock markets and industrial production: an analysis of emerging countries
Soylu, Sibel; Şendeniz Yüncü, İlkay; Department of Business Administration (2019)
It has been a widely investigated issue in the literature that many factors affect the financial and economic development of a country. Extensive regions are covered through the various researches and many variables are ut...
Customer incivility and turnover intention of bank employees: the moderating role of perceived organizational support and big 5 personality traits
Başer Hüner, Burcu; Acar, F. Pınar.; Department of Business Administration (2019)
The purpose of this study is three-fold: (a) to reveal the relationship between customer incivility and turnover intention in Turkish banking sector, (b) to test mediating role of emotional exhaustion on that relation and ...
Co-creation of value in a social enterprise of amateur runners in Turkey: charity run with adim adim
Biroğlu, Merve; Karababa, Eminegül; Department of Business Administration (2019)
ADIM ADIM is an organization which aims to raise funds for the civil society organizations in Turkey and to increase the awareness of these institutions in society with charity running activity which was conducted for the ...
The Effect of guerrilla advertising on consumer’s ad attitude and purchase intention: a study on well-known brands
Özkan, Selam Yiğit; Yılmaz, Cengiz; Department of Business Administration (2019)
This thesis aims to explore the role of guerrilla advertising on consumers’ advertisement attitudes and purchase intentions on a Turkish sample and related literature. Interpreted as a breath of fresh air and a differentia...
Do corporate governance practices affect CEO compensation? The moderating effect of economic freedom on corporate governance - CEO compensation relationship: an international study
Akgün, Şahin.; Sayarı Marcum, Naz,; Department of Business Administration (2019)
This study analyzes the association between corporate governance and CEO compensation adopting the “Agency Theory” and “Managerial Power Theory”. First, we examine the direct relationship between corporate governance indic...
Modeling and testing consumers’ overall trust in e-commerce based on trust production antecedents
Emek, Fikri Uğu; Watson, Forrest D.; Department of Business Administration (2019)
E-commerce is a platform that grows in parallel with the widespread use of internet among consumers and offers various benefits to internet users. Literature suggests that trust is in many cases the key aspect to determine...
The effect of positive customer experiences created by experiential marketing tools and messages on customer loyalty
Herdem, Oğuzhan; Yılmaz, Cengiz; Department of Business Administration (2019)
The economy has evolved from commodity to experience economy eventually in its historical adventure. This evolution process happened synchronically with the developments in technology, production process, and the tools of ...
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